Our logo made its debut at our 2012 festival. Designed by that year’s media and marketing chair, Dan Stroupe, the logo was a fitting tribute to the growth of Charlotte Pride which that year decided to expand to two days and hosted 45,000 people in Uptown one weekend before the Queen City hosted the 2012 Democratic National Convention.
The logo is also a tribute to our hometown, named in honor of Charlotte of Mecklenburg-Strelitz, queen consort of the United Kingdom and the wife of King George III.
The logo is comprised of two main parts:
- The crown took its inspiration from the iconic statue that welcomes visitors at the Charlotte-Douglas International Airport. The statue was sculpted by Washington, D.C.-resident Raymond Kaskey, who also created the four statues at Trade & Tryon’s Independence Square, as well as several sculptures at the national World War II memorial.
- The rainbow rising from the crown represents our growing and strong LGBTQ community in Charlotte and the surrounding area.
We hope you feel as much pride and inspiration when you see our logo as we often do. It’s iconic, classic and modern — a testament both to our past and our future.