Role Overview

Charlotte Pride, the leader in LGBTQ visibility in Charlotte and the Carolinas, seeks a Communications Coordinator to support its communications and marketing efforts. This role requires experience in communications, marketing, event/program coordination, and LGBTQ community organizing. Reporting to the managing director, the Communications Coordinator will collaborate with staff, board members, volunteers, and external partners to ensure the organization’s mission and initiatives are effectively communicated.

Responsibilities

Coordinate External Communications:

● Develop external messaging, including talking points, press releases, public statements, and internal toolkits to ensure unified and effective communication strategy.
● Build media relationships, act as the main media contact, and direct inquiries to appropriate staff or volunteers.
● Stay informed to position the organization as a media resource and implement strategies to attract earned media.
● Manage social media and website content, developing a calendar and graphics, blog posts, and updates.
● Draft and distribute email newsletters, managing content and distribution lists.
● Produce printed materials, such as event maps and the annual Charlotte Pride Magazine, overseeing content, ad sales, and technical accuracy.
● Create marketing materials and presentations in collaboration with staff, volunteers, stakeholders, and sponsors.
● Track and report communications data, including social media analytics and media monitoring.
● Work with and in some cases, manage third party vendors and contractors.

Support Fundraising and Programs Functions

● Assist staff and board in developing an annual marketing calendar and coordinating
relationships with media partners and contractors.
● Collaborate on a fundraising messaging calendar.
● Help create collateral for paid social advertising, other online marketing, and ad placements with radio, TV, and print news-media.
● Coordinate the production of promotional items, including merchandise, event banners, and signage with vendors.
● Collaborate with board, staff, and volunteers to coordinate the organization’s events and programs, including the annual festival and parade.
● Work closely with staff to support the recruitment and coordination of a team of over two dozen volunteer leaders helping to plan organization events and programs.
● Provide oversight of our volunteer Communications Team and manage other teams’ communications and marketing needs as required.

IT and Digital Coordination

● Act as the first point of contact for managing and troubleshooting the organization’s digital assets and information technology.
● Support the successful execution of external presentations (slides, videos, pictures) and assist in troubleshooting AV challenges at external venues, in collaboration with the operations manager.

Our ideal candidate

The ideal candidate is a motivated self-starter who thrives in a dynamic, team-oriented environment and embraces varied workdays with challenges and opportunities. They are adaptable, collaborative, and effective at managing competing demands while maintaining excellent time management and prioritization skills.

The candidate is:

● Dedicated to uplifting the LGBTQ community and fostering inclusive, welcoming spaces.
● A skilled storyteller with one to two years of project coordination and communications/marketing experience, preferably in the nonprofit and LGBTQ sectors.
● Experienced in working with diverse, multicultural organizations.
● Detail-oriented and capable of balancing complex projects to meet deadlines successfully.
● Comfortable with a flexible schedule, including evening and weekend work.

Skills and Experience

The ideal candidate brings:

● Proficiency in design tools like Adobe Creative Suite (Photoshop, Illustrator, InDesign) or
Canva, and familiarity with Mailchimp or similar email platforms and social media analytics tools.
● Experience managing WordPress websites, including hosting and domain management, with the ability to learn and adapt to new digital tools as needed.
● Strong media relations skills, including AP style knowledge and confident communication.
● Knowledge of LGBTQ community organizing and comfort working with diverse groups.
● Capacity to handle occasional physical activity during events, including lifting up to 50 pounds.
● Multilingual fluency, particularly in Spanish, is a strong advantage.
● A bachelor’s degree in communications or a related field.

Salary and Benefits

The salary floor for this position is $40,000.00 (minimum). Final salary offer will be based on a number of factors including commensurate experience, qualifications, and attributes. Our salaries are complemented by the following benefits:

● Healthcare stipend
● PTO
● Retirement match

Charlotte Pride is an equal-opportunity employer and welcomes candidates from diverse backgrounds to apply.

To submit interest

Please submit your resume, a cover letter, and compensation requirements to jobs@charlottepride.org.

• Candidates are highly encouraged to submit a portfolio of their past communications and marketing work.
• Applications will be considered on a rolling basis. The deadline to apply is February 28, 2025.

For more information about Charlotte Pride and our work, please visit https://charlottepride.org/about